Conference article

This paper develops a new perspective on maps and mapmaking moving interacting with Open Data and transport service. It outlines the implications of a design case study in which maps become democratized and start to function as a participatory platform. This leads to the argument that maps enabled by technology means that the nature of maps has changed and should be considered as a complex value co-creation system with users’ experience and knowledge at their centre. Based on the proposition that user experience and the complexity of the value co-creation system are at the core of service design practice, this leads to the conclusion that map development has become a service design practice. This paper contributes to the growing interest in map-based services, the latter leading to redefining the nature of the map and service design’s role in relation to the value co-creation system in complex city systems.

cartography, map, digital platform, transport service, service design